Florence, Italy · steps from the Duomo
Florence Salone
L'Arte della Bellezza
A hair salon in the centre of Florence, Italy, where you can explain exactly what you want in English. Cut, colour and highlights for women and men, a few steps from the Duomo.
Si parla italiano
5,0 on Google
Read all reviews“The salon is beautiful and clean. The staff is unbelievably friendly... they give a great haircut... By far one of the best experiences I have had abroad.”
Michael Smith
“The team is professional and efficient, respectful of every client's needs. I had a haircut for my daughter and one for myself as an adult, and both suited our faces perfectly. Trust them, they are great.”
Valentina Tufo
“I had colour with highlights, a cut and a blow-dry, and the result was beautiful. The salon is well located, spotless and welcoming. A special mention for the owner, warm and full of energy.”
Amanda Mororo
What we do
Our services

Colour and highlights
Bespoke colour and highlights calibrated on your natural base, finished in every detail.

Women's cut
The cut as the foundation: solid structure, lines that hold their shape as they grow, finished to the millimetre.

Men's cut
Classic and contemporary cuts, with the precision on the outline and nape that makes the difference between a week and a month.

Treatments
Restorative and care treatments, chosen after looking at your hair: not one product for everyone.
Clear pricing
Price list
Women
- Blow-dry
- from€ 30
- Cut
- from€ 40
- Colour
- on consultation
- Ammonia-free colour
- on consultation
- Highlighting techniques
- on consultation
- Up-do
- from€ 80
Men
- Cut and shampoo
- from€ 40
Treatments and techniques
- Gloss treatment
- from€ 40
- Perm
- from€ 80
- Keratin
- from€ 150
- Nanoplasty
- from€ 150
- Lamination
- from€ 30
- Hair botox
- from€ 50
- Extensions (25 N)
- on consultation
Bridal
- Styling
- from€ 350
- Trial
- € 100 – 150
The trial is a separate appointment and is not included in the price of the bridal styling.
At your place
We can come to you, by appointment.
Ask for a quotePrices vary with hair length. For anything else, just ask at the desk.
What we work with
- L'Oréal Professionnel
- Redken
- Goldwell
- KMS
- Davines

Our story
A school,
not a course
Laura learned the craft at a Florentine master’s school, and worked there for twenty years before opening her own salon.
That is where the way of working comes from, and you can still see it: structure before effect, foundation before fashion.
The story behind the salonWho you will meet
The team
Some of the team worked with Laura for years before following her here. They know each other’s way of working, and it shows.
There is someone in the salon who speaks English as a first language. That means you can describe what you want the way you would at home — no simplifying, no hoping you got the word right.
Meet the team
Where we are
Come and see us
- Address
- Via Maurizio Bufalini 19/21 r
50122 Firenze - Phone
- 320 360 3544
- Message us on WhatsApp
- Opening hours
- Lunedì - sabato, 8:30 - 19:00
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